Are Offline Clients Better Than Online Marketing?

I was recently asked by Michael Penland to speak at his Orlando, FL event alongside of some of the greatest marketers of all time. It was an honor to share the stage and rub elbows with a lot of those industry giants. The theme for the entire event was “internet marketing”, with the exception of me.

 

I was there to provide people a look at marketing to local businesses. The biggest difference between offline consulting and online marketing is the caliber of people you’re dealing with.

 

In online marketing most marketers are going after the “average Joe” who wants to learn how to market on the internet. Kind of a strange world, but it works. Thes folks normally have regular jobs and are looking for a way to generate extra money. Most are not looking or expecting to replace their fulltime income. For the most part these people are “dabblers” and not fulltime marketers. Which normally means that they are not going to spend much money on a product until they have been shown that it can generate enough profit to justify the expense. At that point, they may buy a higher priced product delivered on the back end and you actually start to see some profit.

 

I’m fortunate to count some of the biggest marketers online as my friends. Most of those giants do not work one or two hours a day to generate the millions they make online. Most of them work twelve to fourteen hours a day at least five to six days a week! There are exceptions to this rule of course, but most work very hard to produce products that will actually help people.

 

In a recent case study Willie Crawford and I were challenged to create a product and have it live on the internet producing money in as little time as possible. Because of our schedules we had to start at midnight. By 5:54 am we had created a product and it had earned it’s first sale. You can see the results of that at: http://InstantTopRanking.com It’s an audio course that teaches how Willie and I grab the top spots in Google for any product, often the same day. It’s still selling truckloads today at $9.97 so yes, it can be done.

 

Offline clients on the other hand are hard core business people. They already own their own local business and are swamped with the day to running of the business itself. They normally have a great grasp on traditional marketing but have no clue about marketing online. This is where we come in.

 

We can show brick and mortar business owners how to build a web presence, build a list of buyers, advertise their business effectively and cut their advertising expenses by at least 60/70 percent! Because of what we can offer them our services are in huge demand.

 

While  you’re out shopping this weekend ask the local business owner this one question: “How do you stay in contact with your current customer base?” There’s a good chance they will look at you like you have two heads. That could be your opportunity to pick up a local client and profit handsomely from helping them.

 

Spend time trying to get a thousand people to a site to buy a $20 product….or speak to one business owner and earn $5,000. Seems like a real “no brainer” to me.

 

The OfflineGoldmine system teaches you exactly how to do just that. At less than a fast food dinner it can change your earning capacity almost overnight. Do the math, and decide which market is better for you.